In a departure from the clean and simple style of previous IBC stands we’ve designed for Blue Lucy, we went for a Pop art concept for 2016’s show. Taking a cue from the name of their flagship software product the BLAM (Blue Lucy Asset Manager), we designed a pop art inspired stand to grab the attention of jaded exhibition-goers. Blue Lucy have reported back to us that the design certainly worked in that respect, with a lot of passing visitors stopping by and many comments on the radical change of style. Further expansion of the BLAM-in-a-can concept are in the works…
We designed and built an app for Racing Insider, called Racing Eye. The app is designed to be a meeting place for everyone interested and involved in the world of horse racing. Read Allan Leonard’s daily commentary and the team’s tips, along with race cards for all major events. Alongside this exclusive content, you can read the latest opinions from people who work in racing, when available, in the Insider Report.
Users can also contribute their own thoughts, sharing text and photos with other users on the built-in racing-dedicated social media platform.
